Blog | Page 36 of 41 | Erik Qualman

The 4 Commandments of Social Selling

January 31, 2017

Why: 78% of social sellers outsell peers that don’t use social media.[i] Whether you are a LinkedIn Newbie or Pro, you always need to start and continually revisit the basics and your baseline. How: Let’s start by ...

by Erik Qualman

Navigating the LinkedIn Boss Button

January 30, 2017

Why: LinkedIn’s default settings will automatically share your activity updates with your connections. Activity updates include listing a new job, new skill or a change in your location, etc. While sharing on LinkedIn is generally ...

by Erik Qualman

How To: LinkedIn Profile Picture and Banner

January 27, 2017

Why: You are 11 times more likely to have your profile viewed if you have a profile picture.[i] It validates who you are, because there may be others who share your same name. LinkedIn conducted ...

by Erik Qualman

Creating a 100% Complete & Compelling Profile on LinkedIn

January 26, 2017

Why: According to LinkedIn, members with completed profiles receive 40% more business opportunities. A LinkedIn profile is your resume, life story and most importantly, your personal brand. Wouldn't you want to tell your best story? ...

by Erik Qualman

How to Make A Killer LinkedIn Summary

January 25, 2017

Why: Your summary is one of the first things people see and read about you on LinkedIn. It’s part of your first (online) impression and it’s a big deal. When it comes to business, there ...

by Erik Qualman

LinkedIn Case Studies: Building Interest for a Non-Profit

January 24, 2017

Challenge: Meg Harris struggled to find amenities and resources that would allow her daughter, whom suffers from a neurological disease, to travel the world without restrictions. Action: She started a business called SpecialGlobe—essentially a TripAdvisor for ...

by Erik Qualman

LinkedIn Case Study: Creating Thought Leaders = Sales

January 23, 2017

Challenge: National Bank of Canada (NBC), the sixth largest commercial bank in Canada, struggled with the ability to differentiate their wholesale business. Actions: NBC used LinkedIn to position their wholesalers as “thought leaders” to reach new ...

by Erik Qualman

LinkedIn Case Study: Training Company Closes Sales in 5 Days

January 20, 2017

Challenge: New Horizons, an independent IT training company, realized their sales team was not utilizing social media to its full potential to find new prospects and push their business forward. Actions: New Horizons used LinkedIn as ...

by Erik Qualman

LinkedIn Case Study: Sales Team Increases Efficiency by Ranking Contacts

January 19, 2017

Challenges: Apptio, a provider of SaaS-based technology business management solutions, found it difficult to classify roles and responsibilities of their LinkedIn contacts. Actions: Sales reps took time to rank all their LinkedIn contacts by their role ...

by Erik Qualman

Protect Your Privacy on LinkedIn

January 18, 2017

Privacy & LinkedIn When it comes to LinkedIn privacy anyone connected on LinkedIn is able to search and find you. Since everyone can find you what should you post publicly and what should remain private on ...

by Erik Qualman