Why: LinkedIn’s default settings will automatically share your activity updates with your connections. Activity updates include listing a new job, new skill or a change in your location, etc. While sharing on LinkedIn is generally ...

Why: According to LinkedIn, members with completed profiles receive 40% more business opportunities. A LinkedIn profile is your resume, life story and most importantly, your personal brand. Wouldn't you want to tell your best story? ...

Why: Your summary is one of the first things people see and read about you on LinkedIn. It’s part of your first (online) impression and it’s a big deal. When it comes to business, there ...

Challenge: Meg Harris struggled to find amenities and resources that would allow her daughter, whom suffers from a neurological disease, to travel the world without restrictions. Action: She started a business called SpecialGlobe—essentially a TripAdvisor for ...

Challenge: National Bank of Canada (NBC), the sixth largest commercial bank in Canada, struggled with the ability to differentiate their wholesale business. Actions: NBC used LinkedIn to position their wholesalers as “thought leaders” to reach new ...

Challenge: New Horizons, an independent IT training company, realized their sales team was not utilizing social media to its full potential to find new prospects and push their business forward. Actions: New Horizons used LinkedIn as ...

Challenges: Apptio, a provider of SaaS-based technology business management solutions, found it difficult to classify roles and responsibilities of their LinkedIn contacts. Actions: Sales reps took time to rank all their LinkedIn contacts by their role ...

Privacy & LinkedIn When it comes to LinkedIn privacy anyone connected on LinkedIn is able to search and find you. Since everyone can find you what should you post publicly and what should remain private on ...