Why You Should Tag People on LinkedIn


Tagging on LinkedIn is one of the best ways to segment and manage your network.


Similar to Facebook, LinkedIn allows you to create “tags” that you can attach to your connections. Later you can sort your connections through that tag. This allows you to keep up with and stay in touch with your key prospects by sharing the occasional Pulse article (or your own post).

For example, if one of my key prospects is a marketer who targets Medical Professionals, all I have to do is:

  1. Create a Tag called Medical Marketing Consultant (they can’t see it).
  2. Do an advanced search on the keywords; Marketing OR Marketer OR Consultant AND medical.
  3. Sort by 1st level connections.
  4. Open and tag each connection with the Medical Marketing Consultants tag.
  5. Open connection.
  6. Filter by tag / tag name.
  7. Hover over the prospect and send a message.




Check out Erik Qualman’s new book, How to Sell on LinkedIn, for more tips.




About the Author: Erik Qualman

Often called a Digital Dale Carnegie and The Tony Robbins of Tech, Erik Qualman is a #1 Best Selling Author and Motivational Keynote Speaker that has spoken in 49 countries.

His Socialnomics work has been featured on 60 Minutes to the Wall Street Journal and used by the National Guard to NASA. His book Digital Leader propelled him to be voted the 2nd Most Likeable Author in the World behind Harry Potter's J.K. Rowling. Qualman is a sitting professor at Harvard & MIT's edX labs.

His latest book What Happens in Vegas Stays on YouTube is a Pulitzer Prize nominated work.
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