LinkedIn is rapidly replacing the paper resume, yet some still aren’t getting all they can out of this powerful network. Did you know:
- 91% of companies use LinkedIn to research candidates.
- 35% of the time recruiters find items online that cause them to dismiss a candidate[ii]
- Research from LinkedIn indicates that if your LinkedIn profile is 100% complete, you will receive 40x more job and business opportunities than someone who doesn’t have a complete profile.
- LinkedIn profiles show up high in Google search results. This is particularly helpful for those who do not have a substantial digital presence (i.e., a blog, company website, YouTube channel)
- LinkedIn isn’t blocked in China whereas Google, Facebook, YouTube, Twitter and most other tools are.
David T. Stevens signed up for LinkedIn, hoping it would help him network for his sales job with KEZR and KBAY radio in San Jose, California. Several months later, the economy took a turn for the worse, and Stevens found himself looking for work. As he headed out on his last day, he decided to post on LinkedIn, “Up for Grabs. Who wants me?”
On his ride home, he received a call from one of his contacts on LinkedIn who knew of an open job. Another LinkedIn connection recommended him to the hiring manager for this position. Stevens scheduled an interview and two weeks later, he was working for his new organization. “I was like, this is awesome,” recalls Stevens, 31. “That was a miracle, but I had my doubts it could happen.”[iii]
Now, hopefully you know that many things can happen on LinkedIn.
Best, Erik Qualman
[i] Reppler Survey, September 27, 2011, http://blog.reppler.com/2011/09/27/managing-your-online-image-across-social-networks/
[iii] Susan Adams, “LinkedIn Got Me Two Great Jobs,” Forbes, January 19, 2012,http://www.forbes.com/sites/susanadams/2012/01/19/true-story-linkedin-got-me-two-great-jobs/